Integrating mural art and artists into their creative marketing strategy was the perfect approach for Instacart to celebrate their newly formed partnership with Walmart. Through a multi-city, QR activated mural campaign, Instacart not only elevated their brand outreach and drove new users to the platform, but authentically connected with each of the new communities they serve.

In San Francisco artist Steffi Lynn Tsai painted this vibrant, fun and one-of-a-kind mural in The Mission District which uniquely illustrates the concept of nourishing the community!